Advertising

The Bachelor's degree program Advertising, program with an applied and interdisciplinary character, aims to train future professionals in advertising communication, branding, creative writing, media planning, consumer behavior, online advertising, social media, etc. able to propose, manage and complete current activities related to specific advertising communication. We encourage creativity and innovation both visually, textually and organizationally. We support all this through theoretical, but also applied knowledge, practice sessions in specialized institutions, wanting to form together generations with a new vision. Along with the growing need to create authentic brands, on the domestic market there is an imperative need for advertising professionals, who can build and effectively manage the communication, brand and brand image of the institutions or the person.