Marketing

The mission of Marketing undergraduate programme is to train highly qualified specialists, able to analyze and think critically aspects of marketing, to address pertinent issues and to develop decision specific to this career. Marketing Specialization has as specific objectives: providing the graduates detailed theoretical and practical knowledge specific to the studied areas ; skills training to enable graduates develop strategic approaches to tasks that arise during work or study, substantiating and developing the marketing mix, using sales techniques, organizing marketing activities within the organization by applying specialist knowledge and using specialized information sources; developing economic education in marketing to strengthen opportunities for rapid integration in the European economy and structures.
Possible jobs: organizing fairs and exhibitions; marketing specialist; trade and marketing consultant/expert/ inspector/referent/economist; public relations specialist; marketing expert reviewer.