Management and Corporate Branding

The MA program in Management and Corporate Branding from SNSPA aims to train the students as successful brand managers, especially in large corporations, based on a model centered on developments in the Romanian, European and global economies, having as a reference point an increasingly informed, responsible, and demanding consumer. The MA trains innovative brand managers with a highly developed ethical sense, who understand developments and who can build effective strategies that have an impact not only on the financial evolution of the organizations they coordinate but also on their internal and external environment. The curriculum offers a wide variety of practice-oriented courses, coordinated by persons with consistent professional backgrounds.